Description:
This research report is based on qualitative research into the drinking habits of young adults (aged 18-35) in Northern Ireland that was commissioned by the HPA in 2001. The aim of the research was to gain an in-depth picture of the experiences, views and perceptions of young adults in relation to their own drinking. Based on semi-structured interviews and focus group discussions, the research explores young people’s perceptions of the benefits and the negative effects of drinking; their knowledge of and attitudes towards safe drinking; and the drinking context, including where, when, how often, how much and with whom they drink.

The research is supportive of the Government’s Drugs and Alcohol Strategy implementation model and provides a greater understanding of the local drinking culture among young adults, which will ensure that future health promotion initiatives on alcohol are appropriately targeted.

Available from:
You may be able to borrow this from Central Health Promotion Resource Services or from your local public library.

Additional information:
The results of research into adult drinking patterns are reported in Adult drinking patterns in Northern Ireland.