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The Health Promotion
Agency for Northern Ireland (HPA) was set up in 1990 as a
special agency of the Department
of Health, Social Services and Public Safety (DHSSPS).
It was accountable to the Minister responsible for Health.
Its
aim was to provide leadership, strategic direction and support,
where possible, to all those involved in promoting health
in Northern Ireland.
Its mission was:
"To
make health a top priority for everyone in Northern Ireland"
This
involved working with policy makers at government level, those
in statutory, voluntary, commercial and community sectors
and individuals themselves. By working with others it aimed
to shift the emphasis of modern health services towards prevention,
protection and education, to reduce the need for treatment
or rehabilitation and improve overall quality of life.
Priority
areas
Priority areas
of work included nutrition, physical activity, drug and alcohol
misuse, smoking, mental health and sexual health. It was committed
to reducing the incidence of coronary heart disease and cancers,
Northern Ireland's biggest killers.
How
our work is structured
The work of
the HPA was carried out through five core business areas:
Policy
development and advice
The HPA played
an important role in providing policy advice on issues related
to health promotion to the Minister for Health via the Department
of Health, Social Services and Public Safety and to other
Government departments. The HPA was also asked for policy advice
from a regional perspective, by many other organisations and
individuals.
Research,
information and analysis
The HPA was involved
in a wide range of primary and secondary research
to inform, test and evaluate health promotion policy development
and practical interventions. Research findings were shared
to promote learning, influence decision makers and stimulate
action and interest.
Public
and professional information (campaigns and publications)
An important
aspect of its work involved the design and implementation
of integrated information campaigns, targeted at professionals
or members of the general public. It used a wide variety of
media to deliver information, from television advertising,
leaflets and teaching materials, to use of the internet.
For
information on its public information campaigns,
click here.
It
also produced regular publications for professionals. Its quarterly
journal Promoting
Health presented a forum for presentation
of best practice and sharing of experience about approaches
to health promotion. Its bimonthly newsletter, Inform,
kept colleagues informed about regional health promotion
projects and initiatives with which the HPA was involved.
Training
and professional development
A planned, strategic
approach to training and professional development in health
promotion is crucial. The HPA provided an extensive range
of training events throughout the year. This training was vital
in ensuring the continued quality and effectiveness of health
promotion work.
Corporate
Agency business
Corporate business
represented the HPA's core activity, including financial
management and human resource management, which enabled the
HPA to function smoothly and effectively.
The
wider context
The strategic
aims and objectives of the HPA were set within the context
of
Investing
for Health.
The strategy represents a shift in health policy, which in
the past tended to concentrate on the treatment of ill
health rather than on its prevention. Its overall aim is to
address the wider determinants of health, particularly the
social and economic inequalities that exist among people.
Within the strategy, homes, communities, schools, colleges
and the workplace are identified as the main focal points
for programmes of activity to improve health.
It
also recognises the importance of partnership working and
collaboration between members of statutory and non-statutory
groups, community and voluntary groups as well as all Departments,
who through their involvement in the Ministerial
Group on Public Health (MGPH), were responsible for its
development.
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